2024/08/01

Introduction of the Auversum_04 collection at the Copenhagen Poet selection exhibition and the Neony Paris sustainable brands fair.

2024/01/27

Creating a new direction of the Auversum universe using new materials that complements traditional nanofabric. And presentation of the Auversum_03 collection at the sustainable exhibiton the Neonyt Dusseldorf.

2023/08/09

Unveiling of the Auversum_02 collection at the Copenhagen exhibiton CIFF. The presentation of the collection was a collaboration between the authors and the conceptual artist Karin Zadrick.

2023/07/22

First AUVERSUM fashion show at the Colours of Ostrava festival. Augmented reality presented by Lada and Helena at the sustainable fashion panel We are what we wear, Global stage, Brick house.

2023/07/20

Official AUVERSUM Fashion&AR application launched! Available on App Store and Google Play.

2023/02/01

LADA and AUVERSUM projects to invite you to the CIFF exhibition, www.ciff.dk | Bella Center | Copenhagen | Denmark | Booth 009.

2023/01/25

Launch of the storytelling-style web presentation.

2023/01/11

Fashion art photo shooting with photographer Martin Rezac. Making an AR showreel in Prague atelier.

2022/12/20

We joined forces with Creadot studio (based in Brno) and developed marketing communication for the new fashion brand and web design. The creation of AUVERSUM project.

2022/11/10

Printed pattern augmented reality on fabric. Creating final clothing fits. Let us introduce the future of fashion.

2022/08/15

Creating graphics showing the nanoworld in augmented reality. In 3 basic designs: bush, mass and new black. By Helena Lukasova.

2022/07/07

Creation of clothing fits and designs using nanomaterials. We created 10 basic designs (bodysuits, dresses, leggings, tops, …).

2022/04/29

We talked about the amazing quality of the nanomaterials Lada uses. However, it is an invisible quality. That’s why we decided to use AR to show that there are also hidden features that are not visible at first glance. We created the first visible nanotechnology using AR.

2022/04/02

Start of the project. The aim is to combine nanomaterials and augmented reality. There is always something extra in fashion design that indicates the future. And we decided to take the experience to the next level.